Experts Assess Diaper Rash Cream As Facial Moisturizer Trend

The latest viral skincare trend sweeping TikTok has users reaching for an unlikely product: diaper rash cream. Proponents claim it works better than luxury moisturizers, transforming dry "desert skin" into a hydrated oasis. But before you slather your face with baby butt cream, dermatologists urge caution.

According to Dr. Marisa Garshick, a board-certified dermatologist at MDCS Dermatology, there's some truth to the hype. "The key ingredient in diaper rash creams—zinc oxide—is indeed an effective moisture barrier," she explains. "It acts like a magnet to lock hydration into the skin while soothing inflammation, much like it helps relieve diaper rash in infants."

Zinc oxide, a mineral compound, serves multiple functions in skincare:

• Forms a protective barrier against environmental irritants
• Has natural anti-inflammatory properties
• Provides mild sun protection (used in physical sunscreens)
• Helps calm irritated skin

While zinc oxide itself is generally safe for most skin types, dermatologists highlight several concerns with using diaper creams on the face:

Allergen Alert:

Dr. Azadeh Shirazi, founder of AziMD Skincare, warns that diaper creams often contain potential irritants including:

• Lanolin (a common allergen derived from sheep's wool)
• Mineral oil (may clog pores)
• Parabens (preservatives that can cause reactions)
• Petroleum-based ingredients (may be too occlusive for facial skin)

Acne Warnings:

"While zinc oxide itself is non-comedogenic, the heavy formulations in diaper creams can trigger breakouts," explains Dr. Blair Murphy-Rose, a board-certified dermatologist. "The occlusive nature of these products may trap oil and bacteria, creating an ideal environment for acne."

For those determined to experiment, Dr. Garshick advises:

• Always patch test first (apply to small area for 24 hours)
• Use sparingly as an occasional overnight treatment, not daily moisturizer
• Opt for fragrance-free, simple formulations
• Discontinue use immediately if irritation occurs

A safer alternative? "Look for facial products containing zinc oxide specifically formulated for adult skin," suggests Dr. Murphy-Rose. "Many sunscreens, acne treatments, and calming moisturizers incorporate this beneficial ingredient without the heavy additives found in diaper creams."

• Zinc oxide offers legitimate skincare benefits but isn't a miracle cure
• Diaper cream formulations may be too heavy for facial skin
• Those with acne-prone or sensitive skin should proceed with caution
• Professional facial products with zinc oxide provide safer alternatives

As with any viral trend, dermatologists emphasize the importance of evidence-based skincare tailored to individual needs rather than social media hype. When in doubt, consulting a board-certified dermatologist remains the gold standard for skin health advice.